Tuesday 29 April 2014

10 Things You Probably Didn't Know About Nike

Today I thought we'd take a quick look at arguably one of the most successful footwear brands ever established. Based on a very simple swoosh graphic, and plenty of creative and practical input, Nike has been at the front line of the shoe market since day one.

With such a long history full of achievement, I wanted to produce an easy to ready list of interesting facts about this brand and its curious success:



The Nike Waffle Sole was originally going to be called 'the nipple sole' by its inventor 'Bill Bowerman'




The commercial for Air Max was the first time a record from The Beatles had been used in any form of advertising.




 Nike shoes were first sold out of the boot of Phil Knight's car.





Phil Knight used his wife's waffle iron to create the first Nike shoes with better traction.




Nike Jordans are purposely always released on Saturdays so that kids don't skip school to get em.



Michael Jordan actually wanted to sign with Adidas in 1984, not Nike. He was an 'Adidas Nut', and told his agent that if the deal was even close he'd sign with them. Apparently it wasn't.



The Nike Air Max 95, designed by Sergio Lozano was based on the human body. The midsole represents the spine, the graduated panels represent the muscles, the lace lops are the ribs, and the mesh represents the skin.



New York's Department of Correction forbids prisoners in NYC jails to wear Nike Air or similar sneakers because razors and drugs can be stored in the hollowed-out sole of the air bubble.



The big shoe companies such as Nike and Adidas own viewing boxes at most large sporting events like the US. Open and NBA Finals. However, should you step into their box wearing the shoes of a competitor, you may be promptly asked to go barefoot.



May 27th 1990, a huge shipment of Nikes got lost at sea. In one of the strangest shipping accidents ever, 80,000 pairs of Nikes went missing in the Pacific Ocean en route to South Korea to the USA. Oceanographer Curtis Ebbesmeyer has been recovering Nike shoes from the overboard shipment ever since.

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